How Amanda Palmer Connects With Fans

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Sometimes giving away music is more than just a business strategy.

Amanda Palmer doesn't just give her music away to attract new fans. In this insightful talk from the TED stage, Amanda Palmer discusses how and why she's able to build an intimate connection with her fans.

Years of working as a street performer (of sorts) helped Palmer develop a deep understanding of how to connect with her fans in a way that has allowed her to achieve a high level of success as a professional musician, without relying on backing from a record label.

Last year she was able to raise almost $1.2 million on Kickstarter to fund an album with her new band Grand Theft Orchestra. This exceeded her goal of $100,000 by quite a margin, and proves that sometimes there's a lot of power in asking for a little help.

 

Featured Image: Amanda Palmer Arrives | Photo: Burns! /Flickr/Creative Commons License

Currently residing in Los Angeles, CA, Justin Smith is a marketer and entrepreneur that has been helping independent artists promote their music online since 2008. He has a Bachelor of Science in Recording Industry Management from MTSU and an MBA with a concentration in Marketing from The University of Tennessee. As the founder of JamMob, he has continued to dedicate himself to helping independent artists pursue careers in the music industry.
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